Vanilla Ink and Create Forty Eight bring you ‘Brand New to Brand You – It’s Not Just a Logo’ a workshop created by Create Forty Eight.
The workshop aims to deliver insight into the considerations made when developing a brand identity. Beginning with a presentation, and individual focus on participants mood boards (developed using a pre-workbook questionnaire), participants are split into teams, focusing on one member’s business.
From there, with guidance from workshop mentors Kate Pickering and Jamie Mac, they will identify the key components required to develop their unique brand identity. In the afternoon, practical application begins, as the teams prepare to showcase their findings, and conclusions at the end of the day. All participants will leave with a refreshed outlook on how to progress their branding within their own jewellery practice, and how to apply that across their business.
This was a great day; it got me really thinking about my brand and what I wanted from it. Branding is not just a logo but also everything you stand for and believe. Making your company a whole package that people want to buy from. We spent a whole day brain storming and thinking of everything from Logo, packaging, Materials, art work, font etc.
Ruth Morrison Inker of 2013
Roisin Connolly Jeweller
Workshop fee – £50 (places are limited, book now to avoid disappointment). This workshop is aimed specifically at Jewellers and Fashion Designers.
Includes lunch and refreshments.